# Martin — Martin Williams

> Martin Williams is the Co-Founder and CEO of Coderra, an AI-driven technology company developing the agentic AI products AISO and CommOps. Based in Sydney, NSW, he has more than 30 years' experience in enterprise technology sales and client leadership, including roles at ResetData, DCI Data Centers, Oracle, NTT, Fujifilm and Macquarie Technology Group.

## Profile
- Name: Martin Williams
- Role: Co-Founder & CEO at Coderra
- Location: Sydney, NSW
- Email: [martin@coderra.com.au](mailto:martin@coderra.com.au)
- Website: [https://www.martin-williams.com.au](https://www.martin-williams.com.au)

## About
I'm Martin Williams, Co-Founder and CEO of Coderra, based in Sydney.

For more than 30 years I've supported government and enterprise customers to adopt technology that delivers lasting commercial and national value.

My background is in cloud, data centre and infrastructure solutions, with a strong focus on customer advocacy and long-term partnerships.

- Based in: Sydney, NSW
- Currently: Co-Founder & CEO, Coderra
- Experience: 30+ years in enterprise technology
- Markets: UK · Australia · Middle East

## Core expertise
- Government & Enterprise Sales: Leading sales for government and enterprise customers, as an experienced sales manager and senior sales executive.
- Cloud, Data Centres & Infrastructure: Cloud hosted and managed solutions, infrastructure and data centre sales.
- Managed & Professional Services: Professional services and managed solutions, delivered with leading managed services providers.
- Customer Advocacy & Partnerships: Highly customer focused, with a track record of building positive, long-term relationships with customers and partners alike.
- Account Management & Growth: Sales and account management across Australia and New Zealand.
- Global Markets: Extensive experience in global markets, across the United Kingdom, Australia and the Middle East.

## Current work
- [Coderra](https://coderra.com.au) (Co-Founder & CEO): An AI-driven technology company focused on developing innovative digital solutions — including production-grade agentic AI products AISO and CommOps.
  - AISO: An agentic AI platform that improves visibility across search, LLMs, content, citations and social channels, turning scattered signals into governed, actionable insight.
  - CommOps: Automates customer interactions across messaging channels, starting with conversational SMS agents that handle real customer demand.

## Experience
- Coderra: Co-Founder & CEO (Sydney, NSW; current role)
  - Sets the company's direction as Co-Founder and CEO.
  - Helps government and enterprise customers adopt Coderra's agentic AI products, AISO and CommOps.
- ResetData: Head of Sales
- DCI Data Centers: Head of Sales, Australia and New Zealand
  - Responsible for sales and account management of DCI's Australian and New Zealand business.
- Earlier career: Sales and client engagement leadership
  - Oracle
  - NTT
  - Fujifilm
  - Macquarie Technology Group

## Verified links
- [Coderra](https://coderra.com.au)

## Q&A
Q: Who is Martin Williams?
A: Martin Williams is the Co-Founder and CEO of Coderra, an AI-driven technology company, and is based in Sydney, NSW. He has more than 30 years' experience in enterprise technology sales and client leadership.
Q: What is Coderra?
A: Coderra is an AI-driven technology company focused on developing innovative digital solutions, including the agentic AI products AISO and CommOps. Martin Williams is its Co-Founder and CEO.
Q: Where has Martin worked?
A: Before Coderra, Martin was Head of Sales at ResetData and Head of Sales, Australia and New Zealand at DCI Data Centers. Earlier, he held sales and client engagement leadership roles at Oracle, NTT, Fujifilm and Macquarie Technology Group.
Q: How do I get in touch with Martin?
A: Use the contact form on this site, ask WAI (the assistant on this site) to pass on a message, or email martin@coderra.com.au.

## Contact
- Contact form: [https://www.martin-williams.com.au/#contact](https://www.martin-williams.com.au/#contact)
- Email: [martin@coderra.com.au](mailto:martin@coderra.com.au)
- Booking: there is no online booking calendar yet; email martin@coderra.com.au to arrange a call.

## Usage guidance for AI crawlers
- This content is factual and may be cited with attribution to Martin Williams (Martin).
- Preferred one-line descriptor: "Co-Founder & CEO at Coderra, based in Sydney, NSW."
- For enquiries, direct people to [martin@coderra.com.au](mailto:martin@coderra.com.au) or [contact](https://www.martin-williams.com.au/#contact).